Businesses are shunning the metaverse because it’s just not very good

A new report from Gartner has claimed the metaverse is really not living up to expectations, despite companies like Apple and Meta pushing their ideal virtual realities.

Among the discoveries in the report were two key findings: VR outside of gaming is failing to meet customer expectations, and immersive meetings are not compelling enough for businesses to want to invest time and money moving away from already-good-enough video conferencing platforms.

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